Gaia Festival Brand Book & website

Gaia Festival is a unique, outdoor festival designed to help us reconnect with ourselves and the Earth, all while raising awareness for climate change and inspiring people to take action. I came up with this festival as part of a branding project, and I created this brand guide book as a result. My goal for this project was to use colors and typography create a vibrant and unique brand image that is unlike any other brand working towards environmental sustainability.